8 Best Software Business Ideas to Start in 2021 (from $100M in sales data)
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the number one digital marketplace for
entrepreneurs it has been shocking to
see what's popular
so in this video i'm going to share the
top eight best-selling software
categories on appsumo so that you can
get ideas on what to build
these are all multi-million dollar niche
products so why software if you're
thinking about starting a business
seven out of ten of the richest people
on earth created software
maybe you should do what the rich people
on earth are doing if you want to get
rich everything is digital aka
software's e in the world mark
andreessen said this many years ago
look at how many things in your life are
actually digital crypto
your food ordering your driving your
banking it's going to keep going in the
digital way so being a part of the
software revolution
is going to do really well for you now
and in the future and lastly once you
make software a lot of the thing is
upfront costs upfront development
and then guess what you can get rewarded
on the backend and it's easier to scale
software than opening up a bunch of
subway sandwich restaurants
so these ideas should inspire you to
create the next billion dollar company
so first off ai tools to automate and
streamline x that could be specifically
marketing or anything
so gpt3 came out which is done really
well mom basically what that means is
you throw in a few keywords and it
automatically outputs amazingness in
terms of content
it's crazy so the trend that's happening
is there's ai and things like that to
replace
entry-level repetitive tasks like
research basic content creation some of
your ads
so on the appsumo marketplace we've had
a product that was really popular called
market news so what they do specifically
is ai tool for content marketers so
analyze the best seo opportunities for
you to write about to pre-write a draft
of your articles by pulling and
summarizing them from the internet
without plagiarism and three analyze and
score how your articles stack up
compared to competitors so this is
a big category that's going to keep
getting bigger there's a lot of people
out there that are doing that
one idea for you to think about is
what's a tool that does something
similar for maybe
youtube you can actually call it replace
my producer
bye bye jeremy no more job for you just
kidding i love jerome so one thing just
to be mindful of is look at what's
already successful and that's a good way
to find other business opportunities
another thing is
other successful products making money
doesn't mean it's going to guarantee
work for you
but it's a lot easier than trying to
invent something from scratch
it's true it's called wisdom because
i've been doing this for 400 years on
the internet
all right next category that i'm really
bullish on is tools to assist
video creators just like me and you so
what's the trend that's happening video
content i'm guessing you're noticing is
on the rise
so youtube instagram tick tock only fans
why not
and it's time consuming to make all this
stuff and any tool that you can build to
help creators
streamline that process of making more
content is going to do extremely well
one example of this is happy scribe on
the appsumo marketplace so what they do
specifically is they use the best
speech to text technology that's tongue
twister to automatically and accurately
generate
transcripts in subtitles in minutes so
think about this if we make a video now
we can have a cool little subtitles and
captions on the videos
if you have a video you can actually use
that to create content so one idea maybe
for you to think about for yourself is
make a mobile editing tool to create
tick tock videos and maybe they'll even
acquire you
that's way more flexible than the tick
tock native app so just one of the ideas
that are out there that could be really
successful among
many in the content video space excuse
me
yeah i'm talking to you can you hit the
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you the next video that we put out to
help you on your business journey
all right next up one of my favorite
categories and i'm super excited about
is email tools
people still send emails i know it's
like a boomer thing but it's popular
so what's the trend with this email
marketing is a huge category with lots
of players
but there are so many different types of
customers that you can carve out in your
own niche for email marketing so
we built sendfox.com because i was tired
of overpaying for mailchimp and it was
way too complicated there's a product
that did really well on appsumo called
in-charge licensing so this product was
marketing automation tool
that sends behavior-based emails using
drag-and-drop flow builder and native
integrations with major crms
man we promote some amazing stuff at
appsumo so this is just one idea another
idea is that if you're actually trying
to do outbound sales or if you're trying
to do recruiting
that's another email marketing product
what are some ideas for you around email
tools and guys by the way
any of these tools that you actually end
up building please come promote it on
appszoom.com it's our marketplace where
we can promote your product to over a
million people a month
so some ideas for you to think about on
email tools is one people are sending
emails but is there other communication
mediums that you can help them do with
their customers
text other stuff like that as well sub
stack competitor they charge 10
for people to have a paid newsletter
could you do it for free and then charge
in other ways and lastly with email
tools is that think about who's the
customer
could it be for recruiting could be for
outbound sales there's a lot of
different variations that you can do
with email tools if there is a big
player or a bunch of competitors in the
space that doesn't mean that the market
is saturated so how many restaurants are
near town this is the example i always
give
a lot and guess what some survive and
some don't think about which ones
actually survive
generally the food is really good and
it's a very specific type of food
something to consider whatever business
you're trying to work on out there
number four no code applications so so
many aspiring entrepreneurs maybe like
you maybe like me
aren't super hardcore coders but they
want to be able to start businesses and
they can't
code so no code tools are game changers
for these people i think the original no
code was pen and paper so the original
no code is this but there's many things
nowadays that you can create no code
that people can use to run businesses
so we launched a product called swipe
pages on appsumo
that did well and this is a great
category so swipe pages is a
page builder that lets you create
amazing fast loading pages that are
optimized for all devices without
writing
any code you can also create instantly
loaded accelerated mobile pages it's the
one that you load on your phone
plus track results and performance with
built-in analytics damn this is pretty
interesting so i think there's a lot of
opportunity to create more of this for
other people so like squarespace was a
great example of it shopify is a great
example of it so an idea for you in
terms of stuff to create is
no code applications to build blockchain
applications that's a pretty good idea
all right no more youtube videos we're
gonna go do that guys
garrett we're changing the business so
how do we actually do
very little coding with appsumo's
business model so when i started the
business
i literally just got a product i put it
on a page and i said send me a paypal
money and i manually emailed them
the codes for appszoomer.com so they
could get a code for imger the reality
here is that that was a very lightweight
webpage what other things could be
created
in no code applications a way to address
this is what are the problems that
you're facing are you a restaurant that
wants reservations do you need to accept
money do you need help with scheduling
is there something new that hasn't been
invented yet do it manually do it pen
and paper
and if that's something that actually
works for you then i would find a coder
to help make it into a potential product
cinco integration tools so every
business out there is using a lot of
different tools think about yourself how
many apps you have on your phone
how many tools online are using for your
online business pick one type of
business and figure out how you can
create a solution
that actually lines them all up and
integrates all the tools in one place
so let me show you one example we have
that did well on appsumo it's called
sweet dash this is an all-in-one
software solution that combines business
essentials and a pre-integrated white
label ready platform
just sounds so damn good so you have a
crm client portals file exchange project
manager invoicing and more in just one
platform so one idea just as an example
is we did sumo.com so we collected
emails and sent them for people on
wordpress and small business owners
if you're like man how do i build an
integrated tool for a company
go to someone and say hey show me all
the products you're paying are using
today and i would try to talk to a lot
of people as possible and see what
people are using all these different
products paying for all these
subscriptions
and you'll probably notice that there's
some circling around like huh they're
all using these three products
maybe i can put them together and
something that actually makes sense to
have a vertically integrated a lot of
times by the way i love seeing people's
credit card bills because it shows you
what they're actually paying for and
using and you can see if there's stuff
that you can actually coordinate
so do i need dropbox and slack and all
this other stuff or can i have it all in
one place
number six this one i never expected to
be as huge it is which is stock assets
so
photos videos musics gifs many many
years ago ants on the team
said hey let's remote deposit photos and
i was like i don't want to do it i would
never buy it i don't think people are
going to use it
and it's one of the greatest absolute
deals of all time many creators and
business owners are looking for assets
to enhance their messages
bloggers who need a header image
youtubers that need stock b-roll someone
needs audio for their podcast
you could specialize in a lot of
different kind of assets for us at
appsumo we promoted deposit photos and a
few other stock photo sites
and it's a library of over 195 million
really that many
holy crap high quality stock free photos
and vector images so one idea that might
be random but could be really
interesting is stock library for zoom
backgrounds
that's a really good idea nice one
number seven templates
for x think about this if you're
creating anything from scratch this
takes a lot of time
but it doesn't have to if you can use
templates maybe it's design templates
spreadsheet templates that somebody's
already used and validate
this can apply to any industry so think
about it they're templates for a website
they're templates for notion which i
don't like people using but people love
using it they're templates for dishes
they're called recipes what else can you
templatize and sell we have one on
option mode called
better sheets which is templates for
spreadsheets as well as there's a
company called crello that's done really
well
and it's an easy to use online design
editor with thousands of ready-made
templates and millions of high quality
photos and videos that you can use
damn this is pretty good so some ideas
what you can create templates for
spreadsheet templates for content
creators spreadsheets for crypto people
templates for
youtube thumbnails think about what is
the person needing a lot of different
templates for
maybe it's going to be real estate
there's a lot of different options for
that out there
leave a comment with which one of your
software ideas so far that you've
actually been really excited about
or a business that you want to see
created i love seeing and responding to
your comments even if you want to say
what up no i've enjoyed the video
that works for me number eight an
all-in-one online course platform
online courses are projected to be worth
over 300 billion dollars yes over
300 billion dollars by 2025 it might not
be a bad idea to sell picks and shovels
to people that are going into the online
course world so as an example we promote
a product called gurocan on the appsumo
marketplace highly recommended did
extremely well
they were a mobile first all in one
platform to create online courses and
memberships while running marketing and
automation webinars and more
anywho so if you're thinking about hey i
want to start a category is there
something you could do
to help people either create online
courses or sell online courses so one
idea that i've gotten excited about is
can you be a broker or a manager helping
smart teachers
put their classes online can you help
them get it on youtube maybe it's on
girl can maybe it's on skillshare maybe
it's unteachable
there's a lot of smart people out there
that aren't even aware of how to
actually set it up
so maybe you can actually help them set
it up and take a little bit of the money
each month these are the eight
most popular categories of all time on
amazon.com over 100 million dollars in
sales
i really hope it inspires you to think
about man there's still a lot of cool
things that i want to do in my life
and create and software could be one of
them and again if you create anything if
it's a book if it's a course
or software just like these categories
put it on appsumo.com
it's our open marketplace there's over a
million people a month want to promote
your product too if you were inspired by
this video to start a software business
yourself and you want to see an exact
breakdown of how to actually get it
going
check out this video right here where i
break down exactly how we built a 30 000
product in 20 days and make sure you
subscribe to the channel hit that like
button do the comment do all that stuff
that you all love to do i appreciate
every single one of you
i love you and i'll see you out there
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